What makes a brand’s blog different from its competitors? They all have interesting information and exciting news to share, and they all say the readers are the priority. So what sets them apart from each other? The brand credibility and the editors.
You usually read about new campaigns and product drops, but nothing about the concerns, solutions, or the customers and their experience. We have changed that through Spectacular by Lenskart. Each month, we share original content concerning your precious peepers, innovative eyewear, what makes Lenskart unique, our Lenskart Tribe, and employees proud to be Lenskartians.
Before you decide to subscribe, you would want to know how we came up with the idea of Spectacular. Well, at Lenskart the view is always spectacular when you’ve got a great pair of spectacles by your side. And the goal has always been to put specs on every face. If you’re interested in knowing what eyewear trends we’re excited about this season or what insights our editors and eye experts are sharing, make sure to sign up for our newsletter and follow us @Lenskart to stay updated and find out how to #LoveYourEyes starting today!
What We Do
Lenskart is the leading eyewear brand that provides high-quality, fashionable eyewear to millions of Indians at affordable prices and free eye check-ups at home. But that’s not all we do. We also do our bit to give back through our many CSR initiatives under the Lenskart Foundation such as free eye checkups in the remote corners of India. Lenskart also set up an eye check-up drive in Uber, India, and found that 30% of the drivers had a vision correction problem but were not wearing glasses. The Lenskart Academy is another way we help give back by training people to become optometrists. Today, Lenskart has over 1000+ staff who can perform an eye test. The main aim of the Lenskart Foundation is to conduct more eye exams, build awareness, make eye check-ups and eyewear more affordable, and find easy ways for people to get an eye test done.
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All About Eye Health
Spectacular will not let you take your eyes for granted! Learn how to take care of them, get the facts about different eye problems, the statistics on vision problems, the concerns associated with eye health, ways to improve eyesight, and help others learn about healthy vision with just a click of a button.
Read More On Eye Health
What’s New And Now!
Spectacular by Lenskart is the best way to stay fashion-forward and keep up with eyewear trends. We dearly wish for our readers to get out of their comfort zone and experiment with new styles. And so, we’ll help you find this season’s top styles in eyewear, right from round, oversized, square, and the most popular cat eye frames. Get to know everything about the lens, frames and shapes, some note-worthy fashion tips, and top celebrity styles you cannot get enough of.
Read More On What’s Hot
Love Lenskart eyewear and wondering how to stay updated with the latest collections? You got to stay hooked on to Spectacular! Get all the information you need about the eyewear range, the USPs and our top recommendations. What about the jaw-dropping offers online and in-store? We have got that covered too! BTW, did you check out our latest Virtual AR feature on the Lenskart app, the newest Candyland eyeglasses collection, and the Gold Membership offer?
I Heart Videos!
Not much of a reader? That’s okay! On spectacular we have many informative and fun videos that include practical tips about eye care, eye health, eyeglasses, sunglasses, contact lenses, and if course all the trends. You can skip the reading and watch these videos instead. Use them as a medium to spread awareness (a fun way to help kids learn about eye health), make more informed decisions about eye health and find out about the hottest trends.
If you like to know a little about the people behind the reviews you read, spectacular is the best place to be. We understand that sometimes the opinions of others regarding a product are so important to shoppers. Whether they love or loathe it, this kind of information is always helpful to those who may have similar wants, concerns, or styles. At Spectacular, the Lenskart Tribe are your go-to people for more information about a product.